Franchise Data and Analysis

In measuring business opportunities, access to good data and analysis can be vital.  The franchise business is no exception.  Franchise opportunities flourish where the data and analysis support growth.  The best place to begin gathering data is directly from the franchisor.  Any high quality franchise business will have access to the data impacting its business model.  But keep in mind, the franchise opportunity usually pays a considerable fee for this data.  In The Educated Franchisee you can access much of this data for free from the download center.

There are also companies that supply independent surveys on specific franchise opportunities.  These surveys usually include interviews with franchisees from the specific franchise business and a general sense for the health of the system.  Although these should not be used in lieu of your due diligence, they can be a useful starting place.

Free Data and Reports

Every year a multiple studies are conducted on the franchise business model.  Over the years we have been consolidating these studies here in our download center.  Also listed are various companies that offer packages or specialized studies on either the franchise business or on specific franchise opportunities.  Although these studies can be costly, in some cases, they are the only place to secure the data you may need.

The International Franchise Association
The IFA spends tens of thousands of dollars each year measuring the health of franchising in the United States.  These reports on available for free in our Download Center

Price Waterhouse Study
The Economic Impact of Franchising studies for the International Franchise Association Educational Foundation are conducted by Price Waterhouse each year.  These studies are quite lengthy with some being over 400 pages. In the Download Center we have many years of studies that you can download at your pleasure. Download Center

FranData Studies
As mentioned below, FranData is one of the leading companies in the world of franchising information.  They produce many studies each year and although many of the studies are private, they do, from time to time, produce public documents that are very insightful.  To see these reports please visit our download center.  Download Center

Demographic Information
If you are looking for a website that gives you a lot of demographic information in a simple you use format and at no cost, I would suggest  Click here to analyses zip codes, age, income and other important determinants – Click Here

Another reputable demographic platform is Demographic Now.  This website is a pay-to-pay website but the information and tools are quite powerful. To visit Demographic Now – Click Here

Other Studies
There are a number of other studies created by both public and private entities.  If we see the study and if it is public, we will include it in the Download Center

Franchise Research Companies

Franchise Business Review
(603) 433 2270 Visit Website
Franchise Business Review is the leading source of independent franchise information, ratings and reviews of the top franchise opportunities in the marketplace. Download reports on today’s top franchises based exclusively on franchisee satisfaction.

(800) 485 9570 Visit Website
FRANdata’s objective is to positively impact decisions at all levels of the franchise industry.  For more than 15 years the FRANdata has been the company everyone turns to for information with which to support business decisions and activities of businesses operating in and around the franchise world.  The Profile of Franchising is a study conducted by FRANdata and published in Franchising World Magazine in March 2007.  Click to go to our Download Center and download the report.

Franchise Research Institute
(800) 410-410-5205 Visit Website
The Franchise Research Institute was founded in 2002 to study and promote excellence in franchising, performing franchisee satisfaction research throughout the U.S. and internationally. World-Class Franchise® opportunities must demonstrate that they are endorsed by their franchise owners through FRI’s scientific, confidential, third-party surveys.

If you are looking for great sources of information on the franchise business, the above mentioned sources are a great starting place.  If you are looking for access to additional resources regarding the franchise business, please feel free to contact us at and we will do our best to assist.